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    Mar 29, 2024  
2017-2018 Catalog: August 2017 Edition 
    
2017-2018 Catalog: August 2017 Edition [ARCHIVED]

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CIM 117 SOCIAL MEDIA MARKETING

3 Units - 3 hours lecture
Transfers: CSU
This course introduces social media tools used for marketing in business. Topics include uses, ethics, and guidelines for social networking, and online marketing channels. Students create a social media marketing campaign through the use of Web applications such as Facebook, LinkedIn, and Twitter. CIM 117 is also listed as ENTR 117; credit will be given in either area, not both. NR



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