Sep 27, 2020  
2020-2021 Catalog 
    
2020-2021 Catalog [ARCHIVED]

Add to Portfolio (opens a new window)

MGT 269 INTERNATIONAL MARKETING

3 Units - 3 hours lecture
This course offers a comprehensive survey of international marketing, addressing participants, opportunities, and cultural considerations. The course focuses on marketing research techniques, strategies, planning, organization, control, and finance as they pertain to the international arena and to management problems. NR



Add to Portfolio (opens a new window)